The owner of Torchy's Tacos wants you to decide for yourself whether his poetically named Dirty Sanchez tacos have lost their mojo.
Posting as "Torchy" in the comments of this week's largely unfavorable review of the taqueria, this gentleman says he'll be on hand personally tomorrow (Friday 4/27) at the 2411 S. Shepherd Drive location to hand out a free Dirty Sanchez (mind out of the gutter, please!) to anyone who wants to see for themself if i'm full of you-know-what. Just show up between 11 a.m. and 2 p.m. with a copy (paper or printed from online) of my Torchy's review.
Here's what Sr. Torchy had to say about the review, and the comment war that broke out underneath it online. I reprint it in full because I thought it was a pretty good retort, as retorts go. Plus you have to admire a guy who puts his money where his mouth is:
"THE GOD'S HAVE SPOKEN! Thank you, Allison, for ripping apart my restaurant! ....To be honest, the Damn in me wants to tell all the haters F@#& off, but the Good in me knows that the people’s opinion counts. It’s easy to rant and rave online and behind closed doors. I'm not saying the experience had at my restaurant was untrue. No one is perfect, believe me. Perhaps we had an employee that had his head up his own A@& that day. Trust me, anyone who owns a restaurant knows how hard it is to run one. That’s precisely why so many fail. The biggest problem I have with this review is not the comments, but the fact that it's awful hard to fix the situation if we can’t get details about the very thing that upset them. I’d very much like to address the individual in the scenario, but can’t seem to point the pitchfork in the right direction. As far as our food goes-- some love us, some hate us. Our tortillas aren’t home cooked because I didn’t have the space in the trailer we started in.
We've gone back and forth and the reality is that it’s unfair to offer fresh tortillas at some stores and store-bought ones at the shops that are too small to make them. We order them from a company in Austin who makes them overnight and delivers to each location every morning. Hell, most of the time, the boxes are still hot! If you worked in our company, you would know how much love and passion we put into our food. You would know how proud our people are about what we do.
In fact, to demonstrate our care, please note that I'll be at the Shepherd location tomorrow afternoon (4/27) from 11a-2p. I'll be giving away FREE Dirty Sanchez's to anyone who prints out this article and brings it in. After you eat the taco, I'd like to know if you agree with Ms. Cook or not. We love all of our customers and for those who have had bad experiences, I deeply apologize. I hope that you’ll take this opportunity and let us win you back!
Oh—and as for the photos that everyone is bashing us about, the resolution of a photograph has everything to do with the way an image appears. Two different cameras are going to produce different images. A professional photographer is just that, a professional—and a Damn Good editor, if I do say so myself! See you tomorrow, folks."
So there you have it: free tacos and a chance to take my name in vain, if you so wish. Pretty good deal. Don't forget to order some chips, queso, guacamole and salsa roja to go with your freebie: they were my favorite items on the menu. Sounds like a beer might be a little tricky, though.
And yes, we here at @2995 direct messaged @TorchyTaco on Twitter to see if the offer was legit, or whether it was just Lance Fegen messing with us. It's for real.