Underbelly takes dig at Romney's 'binder' comments

    Someone has a sense of humor at Underbelly.: Underbelly/FacebookSomeone has a sense of humor at Underbelly.: Underbelly/Facebook

    Houston's Underbelly decided to weigh in after Mitt Romney's awkward, but now buzz-worthy mention of "binders full of women" during the second debate.

    Underbelly's signs, which read "We have binders full of wine" and "Chances took the binder full of women", have been met with mostly a positive response on their Facebook page.

    The second sign references the building's former inhabitant, which was a lesbian bar named Chances.

    The post has over 280 likes and 80 shares on Facebook as of Wednesday afternoon. The photo has been met with compliments and lots of "LOL"'s in the comments section under the photo. A few Facebook fans didn't find the joke funny, as one even said the restaurant has lost his business.


    Underbelly also used the photo as a promotional tool in the comments to advertise savings.

    "And don't forget that those bottles of beer and wine are 20% off from 3-630 and 10-12 Monday through Thursday, with those economically sound savings continuing until 2 in the AM Friday and Saturday. Basically, we are not cutting prices but lowering the price rate during those hours so take advantage!", Underbelly's Facebook wrote.

    Esquire magazine has recently named Underbelly one of the best new restaurants in the country.

    Comments

    better sense Wed, 10/17/2012 - 4:32pm

    Most any straight thinking person understands that a binder is a file containing hard copies of resumes. This man insisted to his staff that he would not accept only male applicants for positions in the Governor's office.

    Dr. Nick Wed, 10/17/2012 - 8:51pm

    Except that that's not what happened. And it was the curious use of metonymy that struck most as strange. Clearly, though, your better sense prevails here.

    Patrick Leo Tue, 10/23/2012 - 1:03pm

    NO! The Dems, or the administration, CREATED the metonymy from Romney's remark with a straightforward meaning. The context makes is crystal clear. Idiot. Your understanding of literary devices would certainly not land you in one of the binders presented to Mitt, whether you have or do not have a vagina is of no consequence.

    Kelly Thu, 10/18/2012 - 9:09am

    No he didn't. A women's group took it upon themselves to have all those resumes ready to supply to whoever won the election for Governor. the whole story was completely false and said in one of the most out of touch ways possible.

    Mister Bill Wed, 10/17/2012 - 10:18pm

    Unfortunately Bill Clinton stayed up all night looking for the "binder full of women." Hillary still looking for "Chances" to reopen!!

    intrepid Wed, 10/17/2012 - 10:58pm

    I'll give them an "A" for effort. If your food is not that popular I suppose you have to do something to drum up business. Probably a good thing that they didn't spend money on a nice, permanent looking sign.

    Kelly Thu, 10/18/2012 - 10:25am

    They are actually very popular. You should give them a try. Fantastic food.

    _Mike Thu, 10/18/2012 - 10:37am

    Underbelly is very popular and had excellent food.

    intrepid Fri, 10/19/2012 - 2:42pm

    Mike and Kelly, it is for now but I'll bet you both a hot dog at JCI that Underbelly won't be open a year from now. People will soon get their fill of it and won't keep returning. It will close within a year from today.

    better sense Mon, 10/22/2012 - 10:40am

    Are you saying belly up ?

    AllYourBaseNowBelongToUs Thu, 10/18/2012 - 9:03am

    It doesn't make any sense that they would post something that could possibly alienate a group of their patrons for a political dig that isn't all that funny. If it was a gut buster, I can see going political; but for something that barely rates as cute, I just don't see going there (taking the risk). Would this keep me from eating there? No. But I'm guessing that it very well may stop others.

    George Gorn Thu, 10/18/2012 - 10:55am

    I don't need politics with my food -- from either side.

    I'd been looking forward to going there. I'll take a pass now.

    sambo Thu, 10/18/2012 - 11:39am

    Agreed George. It's like all the liberal celebrities that come out and say horrible things about Republicans. Do they not consider that their comments will alienate a large portion of their movie audiences. Just stupid I guess.

    Seriously? Thu, 10/18/2012 - 11:54am

    Well, it is good to know you will not be going. You may suck all the fun out of the room. Take a breath, it was a cute dig. No biggie.

    ShitThrowingMonkey Thu, 10/18/2012 - 10:49am

    It's not political until political people make it so.

    Texas Bob Thu, 10/18/2012 - 11:27am

    It's funny. I doubt they'll lose too much business from it.

    It's a quick joke that'll pass by the end of the weekend.

    TheRealRick Thu, 10/18/2012 - 11:41am

    I was looking forward to going there but I think I'll pass.

    Houstess Thu, 10/18/2012 - 11:47am

    I don't see this as a political jab. It's just funny. And I am not voting for the incumbent. Try the lamb helper on the lunch menu. It will calm you down. It's all kinds of wonderful.

    Oliver Thu, 10/18/2012 - 12:13pm

    I also was planning on heading to Underbelly for the first time with my wife and some friends, soon. Not anymore. Do the hypocrite democrats think it would be just as funny if a restaurant mounted an empty chair on their sign? No chance. Was intended as, and is more than just a joke. I will make sure and let all my conservative foodie friends to avoid this place as well.

    Rose Tue, 10/23/2012 - 8:56am

    Yes, we "hypocrite Democrats" would think it was just as funny if a restaurant mounted an empty chair on a sign. We thought it was very funny when Clint babbled at the empty chair at the Republican Convention. Please do avoid Underbelly. We thank you.

    POWInTheKisser Thu, 10/18/2012 - 12:39pm

    yup, there's plenty who are leaping before they look

    Anonymous790 Thu, 10/18/2012 - 1:27pm

    It never ceases to amaze me how so many Texans place politics in the forefront of all their considerations. Even more amazing is how all these people making less than $200K per year vote Republican. If you cannot vote in your own interest how can you exclude a restaurant for trying to be funny on a sign?

    Billy Bob Fri, 10/19/2012 - 8:07am

    It's pretty simple, actually. We choose to not provide a financial benefit to those with which we have contrasting fundamental values and beliefs. Why empower the scum of the earth to perpetuate their agenda? Ay? I clandestinely screen all real estate agents, car salesman, any commissioned salesman, potential business partners, or anyone who would reap any financial benefit from a transaction or act by me. More people do this than you may think, shhh, big secret. What you say? Discrimination based on cultural, societal, or political beliefs is illegal? GASP. Go cry to Obama.

    cschadle Fri, 10/19/2012 - 3:01pm

    Huh?

    EatRunDive Fri, 10/19/2012 - 9:42am

    Agreed. I believe that most are so caught up in "liberal" and "conservative" nonsense that they forget that the parties are about economic philosophy, not social issues.

    Gordon Fri, 10/19/2012 - 11:08am

    It's not funny it's just stupid. Not even a wry smile funny.

    TyMo Fri, 10/19/2012 - 3:40pm

    I saw the "Chances" half of the sign driving by on Wednesday evening and literally laughed out loud. Anyone who thinks that the person who decided to put up the sign was doing anything but riding the wave of the instant "Binders" meme is pretty foolish. Go ahead and deprive yourself of Chris Shepherd's awesome food. Leaves more for the rest of us.

    And to the troll who said Underbelly would be closed within a year: On what do you base that determination? Was it the Esquire write up about it being the Best New Restaurant or was it the constantly full dining room?

    bess11 Fri, 10/19/2012 - 11:55pm

    Just told my husband tonight that I was anxious to try Underbelly after reading all of Allison's reviews. Not anymore. Disappointing. For me it speaks to intelligence.

    Spence Mon, 10/22/2012 - 9:33am

    I think the chron has done a disservice to Underbelly with the heading of this article. Based on what was written, I'm not sure how it was deemed a "dig". FYI, I'm a libertarian conservative who thinks all of you useless pinkos ought to get a job. If you are voting for Obama you believe our country should head further down the path of socialism. I have no idea what the political beliefs of the Underbelly ownership are, but feel that the heading of this article doesn't properly represent what was written on the board.

    warren42 Mon, 10/22/2012 - 12:51pm

    Fantastic! It will be a please eating at Underbelly with fewer stuffed shirt conservatives.

    warren42 Mon, 10/22/2012 - 12:51pm

    Fantastic! It will be a please eating at Underbelly with fewer stuffed shirt conservatives.

    Tequila Mockingbird Thu, 10/25/2012 - 5:51pm

    Chris Shepherd should be lucky to have "binders full of women." This guy is so obese it looks like he devoured an entire country.

    tww Sat, 10/27/2012 - 2:24pm

    Well, won't be eating there. Only a fool would post a message that alienates half of his customer base. I'll take my conservative stuffed shirt elsewhere.

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